Magazine Genre Codes & Conventions Research Project (Magazine Online Research)

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Now, I will be talking about the actual target audience/demographic for Rolling Stone magazine as well as their main purpose for the magazine and other details.

https://www.srds.com/mediakits/rollingstone/demographics.html

The website above shows the demographics for Rolling Stone, and these are the demographics:
As can be seen, The main age groups that read Rolling Stone magazine are ages 18-24. In terms of gender, men tend to read it more than women. This comes from a report back in 2015-2016, so the demographics have probably shifted a bit. 

https://www.similarweb.com/website/rollingstone.com#alsoVisited

This is another website which basically shows the analytics for websites, and here it's showing them for RollingStone.com . Interestingly, it shows which categories visitors of RollingStone.com are also interested in, and the category with the most popularity is Arts and Entertainment, more specifically Music and Audio. Therefore, it shows how most of the people who view Rolling Stone are mostly interested in the Music aspect of it, unlike Politics, which is a bit less popular among viewers.
 

https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=4641116


This website essentially confirms what was mentioned in my previous blog posts, that Rolling Stone covers a wide array of topics, rather than only focus on rap music, or pop music, or politics, or pop culture, or whatever the case may be. This is something that I don't like about Rolling Stone (in terms of my own magazine). I personally just want to focus on Latino or Latina artists and perhaps aspects of their lives, but I don't really want to delve into things like politics or pop culture.

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